<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Youssef Hodaigui: writing</title><description>Essays and guides by Youssef Hodaigui on search and AI search.</description><link>https://youssefhodaigui.com/</link><item><title>What is AEO, GEO and AI SEO? (And which one you need)</title><link>https://mindflowmarketing.com/blog/what-is-aeo-geo-and-ai-seo/</link><guid isPermaLink="true">https://mindflowmarketing.com/blog/what-is-aeo-geo-and-ai-seo/</guid><description>AEO, GEO, AI SEO and LLM SEO name the same goal: showing up in AI answers. What each means, what Google says, what ChatGPT checks, and how to spot hype.</description><pubDate>Wed, 28 Oct 2026 00:00:00 GMT</pubDate></item><item><title>The home-service SEO handbook</title><link>https://mindflowmarketing.com/blog/home-service-seo-handbook/</link><guid isPermaLink="true">https://mindflowmarketing.com/blog/home-service-seo-handbook/</guid><description>How Google search, Maps and AI answers find a service business, what to fix first, what it costs and how long it takes, with data from 400 trade-and-city checks.</description><pubDate>Wed, 28 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Google Business Profile handbook for home-service businesses</title><link>https://mindflowmarketing.com/blog/google-business-profile-handbook/</link><guid isPermaLink="true">https://mindflowmarketing.com/blog/google-business-profile-handbook/</guid><description>How to create, verify and run a Google Business Profile for a service-area business, using Google&apos;s current rules: categories, reviews, suspensions and AI answers.</description><pubDate>Wed, 28 Oct 2026 00:00:00 GMT</pubDate></item><item><title>Google Local Services Ads: how they work, what they cost and when they&apos;re worth it</title><link>https://mindflowmarketing.com/blog/local-services-ads/</link><guid isPermaLink="true">https://mindflowmarketing.com/blog/local-services-ads/</guid><description>How Google Local Services Ads work for contractors in 2026: the Google Verified badge, pay-per-lead charges, lead credits, ranking, setup and when LSA pays off.</description><pubDate>Wed, 28 Oct 2026 00:00:00 GMT</pubDate></item></channel></rss>